Want a strong – we mean strong, like Arnold Schwarzenegger strong - brand? Then you need a consistent use of branding. Being one of the largest volunteer organizations in Belgium, The Belgian Red Cross Flanders had difficulties using one and the same style online as well as offline. A problem our designers tackled with pleasure.
Branding & signalization
Unity, that’s what The Red Cross Flanders needed in their branding. Showing one independent organization of volunteers with a strong corporate identity.
Based on these 4 pillars: donations, volunteers, blood and training (how to help) - aka the main missions of the Red Cross Flanders -we created a new identity, redesigned the logo, their offices, vehicles, donorcentres and ofcourse, their website.